Electronic Commerce

Course Objective

This course is designed to equip students with the knowledge and appreciation of the skills relevant to the Internet and Electronic Commerce, as well as their strategic and operational significance for organisations and governments. This course also emphasises the application of project management techniques in course work and trains students to function efficiently in project-based teams.

Entry Requirements

• EASB Diploma in Business Management OR
• Diploma of related discipline OR
• Equivalent qualification from a recognised higher learning institution
• Proficiency in English language
  

Duration

This is a 12-months program, comprising 4 terms. Each term is of 12 weeks duration, including 11 weeks of formal class time and independent study. Formal class time will consist of 3 hours of lectures and 3 hours of tutorials per week. Examination will be held on week 12.

Students will take 2 modules per term.


Structure

The Bachelor Year 2 (EASB Advanced Diploma) in Electronic Commerce consists of 8 compulsory modules:

Assessment & Awards

AAssessment for each module comprises coursework (30%) and a written examination (70%). The coursework may include case study analysis, review of published journals or conference articles, laboratory assignments, research reports and tutorial participation.

Upon successful completion of all 8 modules, the student will be awarded the EASB Advanced Diploma in Electronic Commerce.

Modules Synopsis

BM 2050 Management Information System
The focus of this module is on providing the business students with a fundamental knowledge of management science applications and management information systems development and implementation in business. It covers the basic concepts of linear programming, network analysis, decision theory, and simulation and their applications to a range of business decisions. It looks at the basic tools and techniques for analyzing, designing, implementing, and reviewing information systems as well as the management challenges of e-Business. Most of all, it aims to produce students with an understanding of mathematical and systems modeling techniques.

BM 2310 Systems Design and Implementation
The module equips students with the knowledge of the disciplines, methods, skills and techniques needed by IT systems development teams. Topics include information engineering, soft system methodologies, object-oriented methodologies and comparative studies of the different methodologies.

BM 2320 Database Systems and Management
This module introduces students to the principles and concepts of database technology. Topics covered include relational and object-oriented databases, distributed database systems, client-server architecture and transaction management.

BM 2330 Advanced Networking
The module introduces the fundamentals of data communications and computer networks by focusing on their protocols and software systems. It introduces the basics of digital signal processing and protocols for transmitting data between computer systems, emphasising issues of correctness, reliability and efficiency.

BM 2420 Project Management
This module provides students with a sound knowledge of the various phases of projects including project planning, scheduling and control. Topics covered include organising and staffing the project team, project planning, project graphics and network analysis, resource allocation and trade-off analysis in a project environment.

BM 2430 Logistics and Supply Chain Management
The aim of this module is to provide students with the knowledge of how the Internet has re-engineered the industry supply chain, changing the way in which goods and services flow through from manufacturers to service providers and finally to consumers in the global marketplace.

BM 2360 Internet and Electronic Commerce Security
This module addresses fundamental issues pertinent to the Internet and Eletronic Commerce security. Topics covered include the understanding of the available security options and how to develop E-commerce security architecture. Students will be taught the underlying issues of information security technologies and learn about the security architecture, mechanism and protocol.

BM 2370 Eletronic Commerce Systems for Business
This module is designed to introduce students to critical enabling technologies of Eletronic Commerce which may include internet marketing and sales, electronic forms of corporate communication and transaction processing, text and data mining, encryption, network architecture, electronic trading, digital currency, security in electronic commerce, legal issues of corporate liability, patents, copyrights, impacts of electronic commerce on industry supply chain and industry structures.